There are a number of different benefits that you can associate with digital printing and fabric printing, one of which is the advertising potential. If you are making use of fabric printing you will be able to create banners of many different sizes and shapes, and as you do this, you will notice several distinct advantages. First of all, you will quickly learn that fabric banners can be placed in a variety of places. They are weightless and they can be stored easily. This gives you the ability to transport your advertising materials to a number of different places whether you are advertising at the local job fair or simply trying to advertise outside of your store.
With fabric printing your advertisement could take on any shape or any size, and while it can be costly, it will be well worth it — especially when you consider some of the alternatives. Before you commit to fabric printing however, it would be a good idea to understand just how this sort of digital printing works.
Definition of Dye Sublimation
This process is used to reproduce an image from one source to another, or generally paper to fabric. In essence, sublimation causes the solid to melt or transfer from a solid to a gaseous state. In other words, the solid will bypass the standard liquid state and convert directly to gas as you would see with dry ice. As this is done, the material is heated to 180 degrees celcius and ultimately causes the polyester fiber to bond with the gaseous materials.
Things of Note
Once the bonding process is completed, you will not feel a raised surface on the fabric. It will essentially be as if the digital printing logo/art is and always was a part of the fabric. Something important to note that natural materials such impresión de telas as cotton cannot be used for this purpose due to their lack of pores. Non-coated materials have no such pores, so the dye will simply sit on top of the fabric rather than being absorbed.
Almost all inkjet sublimation is done on white fabric simply because the inks are transparent and will need a background on which to show up. With a white background, the ink will not clash with the colors. If you were to use sublimation for cotton, or shirts for that matter, then you would find that you can actually feel the imprint on the clothing article. These types of shirts might be considered very low quality, but it does not stop clothing manufacturers from trying it. It will be your decision, but for the most part this form of digital printing should be used to create useful advertising banners.
Making an Impact
As we said before, this will be a bit expensive, and it will take quite a bit of planning on your part. In spite of this, these banners are quite incredible, and they will undoubtedly bring attention to your business. They will not drive all of your traffic, or convert every single inquiry, but they will help to impress your clients and provide some rather amazing aesthetics. That being said, looking into dye sublimation for your business. While internet business owners are creating incredible online advertisements, you too can make your impact in the world of business.